The Real Thing: Machine Learning and Coca-Cola

by: The CI&T Team

The CI&T Lean Digital Speedway logo on top of an image of someone holding a phone with an app open
Posted on Mar 7, 2018

SXSW is days away and CI&T will be making another appearance. This time, we’ll host a series of thought-provoking panels at the Lean Digital Speedway. There’s plenty to see  at our speedway themed lounge so be sure to check it out and stop by to hear the discussions.

Don’t miss our panel - The Real Thing: Machine Learning and Coca-Cola

Join leaders from Coca-Cola and CI&T on Monday, March 12th at 11:00am-12:00pm. at the Courtyard Marriott Austin, Rio Grande Room (2nd Floor), for our panel: The Real Thing: Machine Learning and Coca-Cola.

In this panel we’ll explore:

  • What iconic brands can learn from the intelligence that come from their consumers every day
  • What intelligent machines do to the ways consumers and brands interact with each other
  • How consumers want to interact with each other in a world where every machine could be intelligent

See in-market prototype research and actual customer engagements from Coca-Cola that have helped drive its current thinking on machine learning.

Join us to learn more.  Click here to learn more about our “The Real Thing: Machine Learning and Coca-Cola” session and RSVP for all events here.